Interactive Pricing Theory

Interactive Pricing Theory

About References

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Interactive Pricing Theory

Built for graduate OR/Econ education.

Based on Phillips, Pricing and Revenue Optimization (2021).

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Topics

How Pricing Became a Science
The Building Blocks of Pricing
What Customers Will Pay
How Demand Responds to Price
Finding the Best Price
Cost Pass-Through
Charging Different Prices
Bundles, Tiers & Volume Discounts
Bundling & Product Line Design
Restaurant Menu Pricing
From List Price to Pocket Margin
Versioning & Quality Tiers
What Customers Value Most
Hedonic Pricing
How Many Items to Offer
The Psychology of Pricing
How You Present the Price
Price Fairness & Regulation
How Customers Choose Among Products
Estimating Demand from Market Data
Multi-Product Pricing
Product Line Architect
Pricing Scarce Inventory
Filling Seats at the Right Price
Setting Booking Limits
How Many Extra Seats to Sell
Managing a Route Network
Revenue Management Simulator
Pricing Under Demand Uncertainty
Real-Time Dynamic Pricing
Advertising vs Price Cuts
Fashion Season Manager
Learning the Best Price
Pricing with Economic Models
When Buyers Game the Algorithm
Why Identical Products Have Different Prices
Durable Goods & the Coase Conjecture
Leasing vs Selling
Planned Obsolescence
Penetration vs Skimming
Switching Costs & Lock-in
Hotelling Spatial Competition
Congestion & Pigouvian Pricing
City Surge Operator
Subscription Platform
Where to Place the Paywall
Churn, Retention & Lifetime Value
Supply Chain Pricing
Transfer Pricing
Network Effects & Adoption Pricing
Platform & Marketplace Pricing
Pricing Against Competitors
Power Grid Operator
Competing Over Time
A/B Test Lifecycle
Personalized Pricing
Pricing Individual Deals
Measuring Price Impact
City Rollout Simulator
Auctions: Private & Common Values
Position Auctions & Ad Markets
Negotiating a Deal
Optimization for Pricing
Probability for Pricing

© 2026 Interactive Pricing Theory. For educational use.